Project Chief Resigns

Reports are coming in that NetEase’s project chief for World of Warcraft resigned this week. And without any ‘official explanation’, according to Kotaku blog.

NetEase’s project chief for World of Warcraft, Li Riqiang, resigned without explanation, the company announced. No replacement has been named.

This is probably just another sundry twist in NetEase’s China strategy.

NetEase CEO, however, reaffirms its commitment in bolstering it’s online market presence. “We will continue to increase investment in online communication tools and social network services in 2010 and hope to grab a bigger market share,” William Ding (NetEase CEO) said of the company’s Chinese strategy.