Released Tuesday, the survey revealed that while mobile Internet is becoming more pervasive, privacy and security remain major concerns among users.
Despite such concerns, the number of survey respondents adopting mobile banking transactions worldwide more than doubled to 46 percent, compared to the previous study conducted 18 months ago in late-2008. Consumers who turned to the Internet to buy goods and services also surged from 10 to 28 percent.
Numbers from the world’s fastest-developing economies jumped the most, according to the survey. Some 77 percent of respondents in China, for instance, said they have used their mobile phones for banking and 44 percent have done likewise for retail transactions. In India, 38 percent have used their mobile phones to shop while 43 percent for financial services.
The KPMG survey polled 5,627 users, who owned either a mobile phone or PDA, from 22 countries worldwide including Australia, China, India, Japan, South Korea, the United Kingdom and United States.
More than 90 percent of respondents nine countries including South Korea, India and China indicated their concerns about online privacy and security, while those in Czech Republic and the Netherlands were the least disturbed about such issues where 70 percent in these two economies expressed similar concerns.
Doubts about inadequate privacy and poor security remain uppermost in the minds of consumers, Gary Matuszak, global chair of KPMG’s information, communications and entertainment division, noted in the report, adding that these concerns could hold back further development of the online platform as a commercial tool.
“Consumers around the world see solving these issues as a joint responsibility of the service providers, who should improve systems and be more transparent in their reporting on security matters, and regulators, who should introduce privacy and security policies that address new challenges arising from evolving mobile technology,” Matuszak said.
Via ZDNet Asia