Despite persisting rumors of Vivendi is eager to sell its $8.1B stake in ActivisionBlizzard; WoW publisher has become a bright spot among the videogame giants, weathering lethargic industry sales (especially for console games) by pushing out more content for Call of Duty
While net income for the quarter came in at $185 million, down from $335 million in Q2 2011 and down from $384 million in Q1 2012, Activision CEO Bobby Kotick was optimistic in the company’s earnings statement thanks to its renewed international efforts and its gains online mitigating shrinking retail sales:
On a non-GAAP basis, we delivered record Q2 and first half net revenues, operating income and earnings. Our performance was driven by strong audience demand for our great games. We are very excited to have announced our expanded investment in China through Activision Publishing’s agreement with Tencent to bring the Call of Duty franchise to the Chinese market.
As for other highlights, the company said that, unsurprisingly, World of Warcraft remains the top subscription-based MMORPG, with approximately 9.1 million subscribers, and announced that it expects to release its newest WoW title on September 25th — “World of Warcraft: Mists of Pandaria.”
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